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Hearing Aids

As hearing aid manufacturers continue to develop new technology with enhanced features, the industry is considered to be highly innovative. From Bluetooth connectivity, direct streaming to smart devices, tinnitus management, and automatic sound adjustment, there are so many ways to take advantage of  the small and yet powerful devices to fit your specific hearing needs.

The audiology team at the Austin Hearing Aid Center offers hearing technology with a wide range of features. We will help you select the best style for your hearing loss, lifestyle and budget.

We know that hearing instruments are an investment; we will guide you every step of the way to make sure you have the technology that best matches your needs.

Styles of Hearing Aids

You don’t have to settle or be limited to one style. There are various hearing aid styles for every type and degree of hearing loss. The choices vary for needs including comfort, function, features, connectivity, and design. Some models are fit to be worn inside the bowl of the ear, some are inserted into the ear canals, and some are positioned behind the ear. The trend is for more discreet, well-fitting hearing devices which are comfortable while meeting the needs for amplification. The hearing aid selection process can be challenging, so our team at the Austin Hearing Aid Center is ready to assist you. With the help of our audiologists, it will be easier for you to review and weigh the features that are most relevant to your specific hearing needs and lifestyle. Since hearing aids are expected to be worn for many hours in a day, we couldn’t emphasize enough the importance of finding a hearing aid that would best match your hearing needs and preference.


Available Styles:

Invisible in canal (IIC)

IICs are the smallest hearing aid style, custom-molded to fit inside the opening of each ear, in the ear canal. This style of hearing aid is discreet and the most hidden by the shadow of the opening of each ear canal, so it is one of the least seen by others.

Completely in canal (CIC)

CICs are molded to fit inside the ear canal and sit slightly out from IICs. It’s ideal for adults with mild to moderate hearing loss. This is the smallest and least visible type and is less likely to pick up wind noise. Since it is very tiny, it also has very small batteries, which have a shorter life span compared to bigger batteries. Additionally, it may also skip extra features like directional microphones or volume control.

In the ear (ITE)

ITEs can be custom made in two styles – half shell or full shell. Both are ideal for adults with mild to severe hearing loss and are available with directional microphones for better hearing in noise. ITEs may have features that are not available on smaller style hearing aids, such as volume control. Since these devices are larger, they are easier to handle and have larger batteries for longer battery life. Users can also opt for models with rechargeable batteries. ITE hearing aids may pick up more wind noise than smaller hearing aids and are more visible in the ear.

Behind the ear (BTE)

BTEs sit over the pinna, and rest behind the outer ear. A custom earpiece (earmold) is fit inside the ear canal and connected to the hearing aid by a tube. BTE hearing aids are versatile, appropriate for people of all ages and with almost any type and degree of hearing loss. Behind-the-ear hearing aids are a larger style than others, although the newer designs are more streamlined and fit the contour of the outer ear. They come with directional microphones and have more amplification than other hearing aid styles. Depending on the brand, BTEs may be available with rechargeable batteries.

Receiver in canal (RIC) / Receiver in the ear (RITE)

In terms of the speaker/receiver, RIC and RITE hearing aid styles are similar to behind-the-ear hearing aids, since they both are fit over the outer ear, and rest behind the pinna. However, instead of a tube, a tiny wire connects the piece behind the ear to the receiver (speaker). Compared to BTE hearing aids, RICs and RITEs have a less visible portion. These hearing aid models have directional microphones, manual control options and may be powered with rechargeable batteries.


Open-fit hearing aids are another variation of BTE hearing aids with thin tubing or RICs or RITEs with an open ear dome. This style allows the ear canal to be very open, allowing high-frequency sounds to be amplified through the hearing aid and low frequency sounds to enter the ear naturally. Open-fit are a good choice for people with mild to moderate high-frequency hearing loss and better low-frequency hearing. Unlike ITE styles, open-fit hearing aids do not close off the ear canals, making the wearer’s own voice sound better without any distortion.

How Hearing Aids Work

If you’re in the process of hearing aid selection, it’s helpful to review some terms and learn general information about hearing device technology to start. Hearing instruments transfer sound from the environment into the ear canal, through the auditory system. Digital and analog hearing aid devices are powered by either rechargeable or traditional batteries. Hearing devices have a small microphone that collects sound from the environment. Inside each device, there is a computer chip with an amplifier that converts incoming sound into digital code. The computer chip analyzes and adjusts the sound based on the programmed setting for hearing loss. The amplified signals are then converted back to sound waves and delivered to the ears through speakers or receivers.

Hearing Protection

Hearing protection is vital in preserving and maintaining the integrity of hearing. Advanced hearing protection allows users to control the impact of sound. Earplugs are a necessary accessory for musicians, concert goers, and professionals working in the music industry or working in a factory with loud equipment and machinery. Music lovers need to use hearing protection to avoid the risk of being exposed to damaging noise levels.

Hearing protection products are not just for music – they can also be used for various hobbies and interests including swimming, recreational sports, airline travel, and sleeping (to help reduce loud environmental noises and/or snoring from a partner or roommate).

Custom hearing protection is ideal for people who are frequently exposed to loud noises since a custom fit offers more comfort and a snugger fit than standard hearing protection.

Hearing Aids: Optional Features and Accessories

Hearing tech accessories offer additional functionality, including streaming audio, connection directly to a TV, and some additional comfort to enjoy a wider scope of remote control functionality.

Noise reduction features are integrated into hearing aid technology, including wind noise reduction and assistance with background noise when in a setting with multiple speakers.

Directional microphones are designed to provide improved sound coming from the front of the hearing aid wearer. At the same time, sounds coming from behind or beside are minimized. Directional microphones can improve one’s ability to hear even in an environment with multi-talker background noise.

Most of the latest in hearing aid technology comes with rechargeable batteries. Rechargeable batteries are preferred by people who are always on the go because they eliminate the need to regularly change batteries.

Telecoil technology brings the functionality of hearing aids to a whole new level. Wearers can hear more easily and directly when using a telecoil-compatible phone. Telecoil technology using public induction loops are often found in community spaces, including churches and theatres.

Read more about telecoils here:

Wireless connectivity is available to pair between hearing devices and Bluetooth-compatible devices, including stereo systems, phones, televisions and computers.

Remote control connectivity is available with hearing devices. The hearing instrument wearer can adjust the features from a remote control device, without needing to reach up and adjust the hearing aid(s). Other hearing aid models connect wirelessly to a smartphone and have an app that allows the wearer to customize or adjust settings using the phone as the remote control.

Direct audio input allows hearing instrument wearers to plug into audio from a music device, computer or television.

Hearing Aids | Austin, Texas

Hearing aid technology significantly improves hearing healthcare for those with hearing loss. The technology has come a long way since the original bulky electronic devices. Now there are high-tech, comfortable and discreet options available for those needing hearing help. A whole new world of improved hearing and connection is waiting!

To learn more about available hearing aid technology and all the new feature options, reach out, we are happy to help.

Call us today to schedule an appointment!

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Our office is conveniently located off Ben White and Menchaca Road. We take our time with each person, therefore, it is necessary to schedule your appointment in advance.


What People Say?

He loves helping people hear better and have had the pleasure to serve many people for years.
            For 15 years my audiologist Mr Randolph and his assistant have gave me the best service I could ever expect and a 5 Star rating is not enough for them and they deserve the amount of stars in the universe which are unmeasurable just as is my gratitude towards both of them.
Mr. John Smith


What People Say?

He loves helping people hear better and have had the pleasure to serve many people for years.

Frequently Asked Questions

He loves helping people hear better and have had the pleasure to serve many people for years. He provides a comfortable place for people to come have their hearing.

I provide a comfortable place for people to come have their hearing tested and discuss their hearing concerns. I offer a free, no obligation hearing aid evaluation. If it turns out that you are a candidate for hearing aids, there is a 45-day trial period that includes follow up care to assure proper adjustment.

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